More tender advertising dries up

IN Media Watch Briefs | 06/06/2018

A small classified ad by NTPC  in HT classifieds announces that from now on tender requirements will be published on its websites, and not announced through newspaper ads. In March this year the finance ministry did away with the requirement for compulsory newspaper ads for some govt procurement and PSU tenders. The govt describes it as a major step towards Digital India. Newspapers see it as one more way to squeeze them and deprive them of valuable ad revenue, particularly financial papers.