Signs of trouble?

IN Media Watch Briefs | 11/08/2010

DNA's Mumbai edition is thinner soon after its fifth anniversary.  DNA Money, hitherto a pink pullout has been put in the main paper, bringing the pages down from a total of 26 to 24. Even the DNA  after hrs, the several pages big page 3 version of other newspapers has been trimmed. This, even as  the economy improves and advertising has gone up across media. Signs of DNA not yet breaking even yet?  This amid several senior hands quitting the newspaper in recent times.

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The Hindu  reports that  writer S Hareesh has withdrawn his novel Meesha which was being serialised in Mathrubhumi Weekly after threats from organisations of the Sangh Parivar. They also vandalised an exhibition organised by Mathrubhumi books in Kochi in protest. They found portions of a dialogue between two characters in the novel objectionable. The Mathrubhumi Weekly editor tweeted that literature was being mob lynched.                                

ET reports that the Congress party will  have a hyperlocal social media strategy for the forthcoming state elections. It says the Congress social media cell has "identified block level social media warriors" who will give feedback on community level issues to the party's social media  war room. Such as which local temples  with a particular caste following the Congress state unit chief should visit, or in which areas farm loan waiver schemes are going badly, giving the Congress an issue to raise.                    
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