Costing a bomb

IN Media Watch Briefs | 17/09/2013

TV entertainment is getting more big budget than ever before. Launched on Sunday on Colors, every episode of Bigg Boss will cost approx Rs 1.5 crore for the season which will last for  95 days. Similarly, each episode of Mahabharat – that began airing on Star Plus from Monday - will cost around Rs 80 lakh. And Anil Kapoor’s 24 that will air on Colors in a few weeks' time, will cost Rs 50 crore for 24 episodes, plus the franchise fees.(Business Standard)

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The new term for self censorship is voluntary censorship, as proposed by companies like Netflix and Hotstar. ET reports that streaming video service Amazon Prime is opposing a move by its peers to adopt a voluntary censorship code in anticipation of the Indian government coming up with its own rules. Amazon is resisting because it fears that it may alienate paying subscribers.                   

Clearly, the run to the 2019 elections is on. A journalist received a call from someone saying they were from Aajtak channel and were conducting a survey, asking whom she was going to vote for in 2019. On being told that her vote was secret, the caller assumed she wasn't going to vote for 'Modiji'. The caller, a woman, also didn't identify herself. A month or two earlier the same journalist received a call, this time from a man, asking if she was going to vote for the BSP.                 

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